Valverde

As of June 2026, El Cotillo, Lajares, La Oliva have 268 active Airbnb and VRBO listings. This represents a 20% decrease from the previous year.

The average Airbnb or VRBO in Valverde generates €14K per year. High-performing properties earn €26K/year, while low-performing properties earn €6K/year. Declining supply paired with flat revenue suggests tightening availability isn't translating to pricing power, indicating market saturation despite fewer listings. The 4x performance gap at 41% occupancy reveals significant operational or positioning variance among hosts.

"Airbnb and VRBO can be profitable in Valverde. Average annual revenue is €14K with 41% occupancy. High-performing properties earn up to €26K/year. Declining supply paired with flat revenue suggests tightening competition, yet the significant gap between average and top performers indicates market stratification where property differentiation drives outsized returns."

The average occupancy rate for Airbnbs and VRBOs in Valverde is 41%. This occupancy level, combined with an average nightly rate of €91, results in a RevPAR (revenue per available room) of €27 per day.

3-bedroom properties demonstrate the strongest performance in Valverde, with annual revenue of €21K. These properties balance operating costs and rental demand most effectively in the Valverde market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Valverde area. El Cotillo: Moderate. Registration with Canary Islands tourism registry (VV number) required, safety/habitability standards, tourist tax collection mandatory. Enforcement increasing with inspections and fines for unregistered properties. Lajares: Moderate. Same Canary Islands VV registration required, property standards compliance, tourist tax. Growing enforcement though some unlicensed rentals persist. La Oliva: Moderate. VV tourism license mandatory, meets habitability codes, tourist tax collection. Enforcement active but capacity-limited given rural spread and rental volume. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Valverde Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 20% year-over-year, while RevPAR has increased 2%. This indicates balanced supply-demand dynamics. The significant gap between average revenue ($13,983) and high-performing properties ($25,940) suggests differentiation opportunities exist, though 41% occupancy indicates meaningful competitive pressure remains in this maturing market.

Launch around May, 2-3 months before peak fall season (August peaks). This pre-peak timing lets you build reviews when competition is 27% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-May) when gaining traction is harder.

The most common amenities in Valverde listings include: Kitchen (97%), Washing Machine (86%), Tv (76%), Balcony (52%), Parking (43%). Amenities that boost revenue the most include Gym, Bbq, Heating, with Gym properties earning approximately 192% more (€51K/year vs €18K/year).

Monthly estimated revenue per listing in Valverde over the last 12 months: May: €625, June: €645, July: €892, August: €1K, September: €962, October: €819, November: €694, December: €775, January: €824, February: €859, March: €843, April: €758. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Valverde is €91, up 29% year-over-year. By property size: 1-bedroom properties average €79/night, 2-bedroom properties average €92/night, 3-bedroom properties average €114/night. Rates peak in January and are lowest in May.

Guests in Valverde book an average of 40 days in advance, down 13% from last year. By property size: 1-bedroom: 39 days, 2-bedroom: 40 days, 3-bedroom: 42 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Valverde Airbnb and VRBO market has seen the following changes: supply declined 20%, revenue per listing increased 2%, occupancy fell 6%, average nightly rates increased 29%, and lead time decreased 13%. The sharp rate increase paired with declining occupancy suggests hosts are pricing aggressively into constrained supply, though the wide gap between average ($13,983) and high ($25,940) revenue indicates significant performance variance across properties.

In Valverde, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Monday. Weekends show 22% higher occupancy than weekdays.