Santander
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Annual revenue (actual)
€26.6k
12 mo avg
↑29%
from prior 12 mo
Occupancy rate
42%
12 mo avg
↑1%
from prior 12 mo
Avg daily rate
€159
12 mo avg
↑22%
from prior 12 mo
Lead time
33 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
€59
12 mo avg
↑39%
from prior 12 mo
Methodology note: Figures reflect Santander market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | — | +€30,483 | — | — |
| Barbecue | 🔒 1•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €2•••• |
| Pool | 🔒 7• (•%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €2•••• |
| Lake Access | 🔒 1• (•%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Hot Tub | 🔒 2• (•%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Washing Machine | 🔒 8•• (••%) | 🔒 +€4••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Pets Allowed | 🔒 3•• (••%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Heating | 🔒 8•• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Parking | 🔒 6•• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Internet | 🔒 8•• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.3 nights)
4+ bedrooms (5.1 nights)
3 bedrooms (5.0 nights)
Studio (4.7 nights)
1 bedroom (4.5 nights)
Cleaning fee by bedroom
4+ bedrooms (€114)
3 bedrooms (€54)
2 bedrooms (€53)
1 bedroom (€36)
Studio (€23)
Professional host share
Independent hosts (54%)
Professionally managed (46%)
Over the 12 months ending September 2026, the Santander market averaged 1,600 active Airbnb and VRBO listings, down 13% from a year earlier and up 31% over two years.
An average Santander listing earns €22K/year. High-performing listings earn €44K, while low-performing listings earn €10K.
Average occupancy in Santander is 36%, producing RevPAR of €47 per available night.
4+ bedroom listings generate the highest average annual revenue in Santander, at €33K.
Rules vary across Santander. Santander: Moderate. Registration with Cantabria tourism registry required, municipal license needed. Standard tourist accommodation rules apply. Moderate enforcement with periodic inspections. Santillana del Mar: Moderate. Tourism registration mandatory, municipal authorization required. Historic preservation rules add complexity. Enforcement present but focuses on unlicensed operators. Castro Urdiales: Moderate. Regional registration and local license required. Standard Cantabrian regulations apply. Moderate enforcement, primarily complaint-driven with occasional proactive checks. Verify requirements for the property's jurisdiction.
The Santander Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 13% year-over-year, while RevPAR has increased 60%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in February and January.
The most common amenities are Kitchen (98%), TV (96%), Washing Machine (90%). The strongest positive revenue associations are Bbq (+59%), Pool (+48%), Washing Machine (+19%).
Average daily rate in Santander is €161, up 21% year-over-year. Rates peak in August and are lowest in February.
Guests in Santander book an average of 33 days in advance, down 3% from last year. Booking windows range from 30 days for 1-bedroom listings to 42 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 37% higher than weekday occupancy.
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