Potes
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Annual revenue (actual)
€22.1k
12 mo avg
↑21%
from prior 12 mo
Occupancy rate
33%
12 mo avg
↓0%
from prior 12 mo
Avg daily rate
€180
12 mo avg
↑18%
from prior 12 mo
Lead time
35 days
12 mo avg
↓0 days
from prior 12 mo
Revpar
€50
12 mo avg
↑30%
from prior 12 mo
Methodology note: Figures reflect Potes market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | — | +€14,109 | — | — |
| Barbecue | 🔒 2•• (••%) | 🔒 +€8••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| TV | 🔒 4•• (••%) | 🔒 +€5••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Parking | 🔒 4•• (••%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Pets Allowed | 🔒 2•• (••%) | 🔒 +€3••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Washing Machine | 🔒 4•• (••%) | 🔒 +€3••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Pool | 🔒 7• (••%) | 🔒 +€1••• (+•%) | 🔒 €3•••• | 🔒 €3•••• |
| Air conditioning | 🔒 4• (•%) | 🔒 +€1••• (+•%) | 🔒 €3•••• | 🔒 €3•••• |
| Internet | 🔒 4•• (••%) | 🔒 +€2• (+•%) | 🔒 €3•••• | 🔒 €3•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.9 nights)
3 bedrooms (5.5 nights)
4+ bedrooms (5.0 nights)
Studio (4.2 nights)
1 bedroom (3.8 nights)
Cleaning fee by bedroom
Studio (€121)
4+ bedrooms (€100)
3 bedrooms (€69)
2 bedrooms (€59)
1 bedroom (€36)
Professional host share
Independent hosts (50%)
Professionally managed (50%)
Over the 12 months ending September 2026, the Potes market averaged 1,095 active Airbnb and VRBO listings, down 8% from a year earlier and up 68% over two years.
An average Potes listing earns €17K/year. High-performing listings earn €37K, while low-performing listings earn €9K.
Average occupancy in Potes is 29%, producing RevPAR of €40 per available night.
4+ bedroom listings generate the highest average annual revenue in Potes, at €27K.
Rules vary across Potes. Potes: Moderate. Registration with Cantabria tourism registry required, municipal license needed. Standard regional requirements apply. Moderate enforcement in tourist areas. Santander: Moderate. Cantabria tourism registration mandatory, municipal communication required, safety standards. Moderate enforcement with occasional inspections. Comillas: Moderate. Tourism registry registration required, local license needed, building community approval for apartments. Moderate enforcement, stricter during peak season due to tourism pressure. Verify requirements for the property's jurisdiction.
The Potes Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 8% year-over-year, while RevPAR has increased 44%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in February and January.
The most common amenities are Kitchen (98%), TV (98%), Parking (90%). The strongest positive revenue associations are Bbq (+29%), TV (+23%), Parking (+16%).
Average daily rate in Potes is €179, up 19% year-over-year. Rates peak in August and are lowest in January.
Guests in Potes book an average of 34 days in advance, down 2% from last year. Booking windows range from 32 days for 1-bedroom listings to 44 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 33% higher than weekday occupancy.
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