Pamplona

As of June 2026, Pamplona, San Sebastián, Vitoria-Gasteiz, Logroño have 804 active Airbnb and VRBO listings. This represents a 12% decrease from the previous year.

The average Airbnb or VRBO in Pamplona generates €21K per year. High-performing properties earn €45K/year, while low-performing properties earn €7K/year. Supply contraction of nearly 12% YoY alongside flat revenue suggests tightening availability, yet the substantial gap between high and average performers indicates meaningful differentiation within the market despite modest overall occupancy at 31%.

Airbnb and VRBO can be profitable in Pamplona. Average annual revenue is €21K with 31% occupancy. High-performing properties earn up to €45K/year. Declining supply combined with flat revenue suggests tightening availability without corresponding demand growth, indicating a competitive market where top performers significantly outpace averages.

The average occupancy rate for Airbnbs and VRBOs in Pamplona is 31%. This occupancy level, combined with an average nightly rate of €172, results in a RevPAR (revenue per available room) of €41 per day.

4+ bedroom properties demonstrate the strongest performance in Pamplona, with annual revenue of €36K. These properties balance operating costs and rental demand most effectively in the Pamplona market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Pamplona area. Pamplona: Strict. Tourism license mandatory, registration required, owner-occupancy preferred. Active enforcement with inspections and fines. San Sebastián: Strict. Tourism license required, severe density limits in Old Town, new licenses frozen since 2018. Very active enforcement with heavy fines. Vitoria-Gasteiz: Moderate. Tourism license and registration required, zoning restrictions apply. Moderate enforcement, some unlicensed operation exists. Logroño: Moderate. Tourism license mandatory, municipal registration required. Standard enforcement, compliance generally expected. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Pamplona Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 12% year-over-year, while RevPAR has decreased 5%. This indicates balanced supply-demand dynamics. The wide gap between average revenue ($21,129) and top performers ($44,908) suggests significant performance variance across listings, while the 31% occupancy rate reflects moderate market utilization with room for growth.

Launch around January, 2-3 months before peak summer season (April peaks). This pre-peak timing lets you build reviews when competition is 36% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (September-January) when gaining traction is harder.

The most common amenities in Pamplona listings include: Kitchen (99%), Tv (96%), Washing Machine (93%), Heating (85%), Balcony (53%). Amenities that boost revenue the most include Pool, Bbq, Ev Charger, with Pool properties earning approximately 83% more (€60K/year vs €33K/year).

Monthly estimated revenue per listing in Pamplona over the last 12 months: May: €1K, June: €1K, July: €2K, August: €1K, September: €1K, October: €1K, November: €1K, December: €1K, January: €777, February: €764, March: €1K, April: €2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Pamplona is €172, up 8% year-over-year. By property size: 1-bedroom properties average €106/night, 2-bedroom properties average €150/night, 3-bedroom properties average €171/night, 4+ bedroom properties average €335/night. Rates peak in July and are lowest in June.

Guests in Pamplona book an average of 33 days in advance, down 18% from last year. By property size: 1-bedroom: 28 days, 2-bedroom: 31 days, 3-bedroom: 34 days, 4+ bedroom: 44 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Pamplona Airbnb and VRBO market has seen the following changes: supply declined 12%, revenue per listing decreased 5%, occupancy fell 2%, average nightly rates increased 8%, and lead time decreased 18%. Despite rate increases, declining occupancy and shortened booking windows suggest weakening demand relative to supply, while the substantial gap between average ($21,129) and high-performing listings ($44,908) indicates significant performance stratification in a consolidating market.

In Pamplona, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 48% higher occupancy than weekdays.