Mallorca

As of May 2026, Palma, Alcúdia, Pollença, Sóller have 9,202 active Airbnb and VRBO listings. This represents a 21% decrease from the previous year.

The average Airbnb or VRBO in Mallorca generates €45K per year. High-performing properties earn €111K/year, while low-performing properties earn €22K/year. This wide disparity suggests that market returns are highly sensitive to property-specific positioning, as contraction in overall supply has not prevented significant revenue variance among local listings.

Airbnb and VRBO can be profitable in Mallorca. Average annual revenue is €45K with 42% occupancy. High-performing properties earn up to €111K/year. The delta between average and high performance indicates that despite a 20% drop in revenue, top-tier assets maintain substantial earning power in a tightening market environment.

The average occupancy rate for Airbnbs and VRBOs in Mallorca is 42%. This occupancy level, combined with an average nightly rate of €353, results in a RevPAR (revenue per available room) of €69 per day.

4+ bedroom properties demonstrate the strongest performance in Mallorca, with annual revenue of €60K. These properties balance operating costs and rental demand most effectively in the Mallorca market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Mallorca area. Palma: Strict. Registration mandatory, tourist license required. Multi-family buildings banned, single-family heavily restricted. Active enforcement with inspections and fines. Alcúdia: Strict. Tourist license required, moratorium on new permits since 2018. Existing licenses only. Active enforcement, illegal rentals prosecuted. Pollença: Strict. Tourist license mandatory, new permits frozen. Only pre-existing licenses valid. Regular inspections and penalties for violations. Sóller: Strict. Tourist license required, permit moratorium in place. Limited existing licenses only. Active enforcement with municipal controls. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Mallorca Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 21% year-over-year, while RevPAR has decreased 20%. This indicates balanced supply-demand dynamics, suggesting that the contraction in availability is effectively mirroring the current decline in total revenue potential.

Launch around January, 2-3 months before peak summer season (April peaks). This pre-peak timing lets you build reviews when competition is 60% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-January) when gaining traction is harder.

The most common amenities in Mallorca listings include: Kitchen (95%), Washing Machine (94%), Air Conditioning (86%), Pool (65%), Tv (64%). Amenities that boost revenue the most include Pool, Hot Tub, Washing Machine, with Pool properties earning approximately 40% more (€73K/year vs €52K/year).

Monthly estimated revenue per listing in Mallorca over the last 12 months: May: €2K, June: €3K, July: €3K, August: €3K, September: €3K, October: €2K, November: €1K, December: €2K, January: €582, February: €954, March: €2K, April: €3K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Mallorca is €353, up 39% year-over-year. By property size: 1-bedroom properties average €176/night, 2-bedroom properties average €252/night, 3-bedroom properties average €334/night, 4+ bedroom properties average €612/night. Rates peak in August and are lowest in January.

Guests in Mallorca book an average of 45 days in advance, down 30% from last year. By property size: 1-bedroom: 40 days, 2-bedroom: 45 days, 3-bedroom: 44 days, 4+ bedroom: 48 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Mallorca Airbnb and VRBO market has seen the following changes: supply declined 21%, revenue per listing decreased 20%, occupancy fell 11%, average nightly rates increased 39%, and lead time decreased 30%. These shifts highlight a transition toward shorter booking windows and higher pricing, reflecting a market adjusting to lower volume through premium rate strategies.

In Mallorca, Friday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Monday.