Pärnu
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Overview
Annual Rev
€15.3k
12 mo avg
↑101%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↑10%
from prior 12 mo
Avg daily rate
€127
12 mo avg
↑135%
from prior 12 mo
Lead time
24 days
12 mo avg
↑13 days
from prior 12 mo
Revpar
€31
12 mo avg
↑135%
from prior 12 mo
Methodology note: Figures reflect Pärnu market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +€21,837 | — | — |
| Lake Access | 🔒 5 (•%) | 🔒 +€1•••• (+•••%) | 🔒 €3•••• | 🔒 €1•••• |
| Pool | 🔒 5 (•%) | 🔒 +€1•••• (+•••%) | 🔒 €3•••• | 🔒 €1•••• |
| Hot Tub | 🔒 1• (•%) | 🔒 +€1•••• (+•••%) | 🔒 €2•••• | 🔒 €1•••• |
| Sauna | 🔒 2• (••%) | 🔒 +€1•••• (+•••%) | 🔒 €2•••• | 🔒 €1•••• |
| Barbecue | 🔒 3• (••%) | 🔒 +€9••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| Air conditioning | 🔒 6• (••%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| Bicycles | 🔒 1• (•%) | 🔒 +€4••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| Pets Allowed | 🔒 4• (••%) | 🔒 +€2••• (+••%) | 🔒 €1•••• | 🔒 €1•••• |
| Heating | 🔒 1•• (••%) | 🔒 +€8•• (+•%) | 🔒 €1•••• | 🔒 €1•••• |
| Washing Machine | 🔒 1•• (••%) | 🔒 +€8•• (+•%) | 🔒 €1•••• | 🔒 €1•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (9.9 nights)
1 bedroom (7.3 nights)
3 bedrooms (4.1 nights)
4+ bedrooms (3.0 nights)
Cleaning fee by bedroom
2 bedrooms (€15)
1 bedroom (€0)
3 bedrooms (€0)
4+ bedrooms (€0)
Professional host share
Independent hosts (51%)
Professionally managed (49%)
Over the 12 months ending August 2026, the Pärnu market averaged 346 active Airbnb and VRBO listings, down 1% from a year earlier and down 5% over two years.
An average Pärnu listing earns €10K/year. High-performing listings earn €25K, while low-performing listings earn €6K.
Average occupancy in Pärnu is 24%, producing RevPAR of €21 per available night.
4+ bedroom listings generate the highest average annual revenue in Pärnu, at €23K.
Rules vary across Pärnu. I don't have reliable information about short-term rental regulations or enforcement reality for Pärnu, Sauga, and Tõstamaa in Estonia. These smaller Estonian municipalities may have varying local rules under national framework, but I cannot verify current requirements, owner-occupancy rules, caps, or actual enforcement practices. I recommend contacting local municipal governments (Pärnu linn, Sauga vald, Tõstamaa) directly or consulting Estonian short-term rental platforms for accurate, current regulatory information. Verify requirements for the property's jurisdiction.
The Pärnu Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 1% year-over-year, while RevPAR has increased 28%, suggesting demand is outpacing available supply.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Kitchen (97%), TV (91%), Heating (91%). The strongest positive revenue associations are Ev Charger (+113%), Hot Tub (+70%), Sauna (+66%).
Average daily rate in Pärnu is €125, up 25% year-over-year. Rates peak in July and are lowest in March.
Guests in Pärnu book an average of 23 days in advance, down 2% from last year. Booking windows range from 19 days for 1-bedroom listings to 56 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Sunday. Nightly rates peak on Saturday and are lowest on Thursday. Weekend occupancy is 37% higher than weekday occupancy.