Sønderborg
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Overview
Annual Rev
kr196.6k
12 mo avg
↓4%
from prior 12 mo
Occupancy rate
50%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
kr1,090
12 mo avg
↑15%
from prior 12 mo
Lead time
59 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
kr375
12 mo avg
↓25%
from prior 12 mo
Methodology note: Figures reflect Sønderborg market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +kr 384,983 | — | — |
| Sauna | 🔒 1•• (••%) | 🔒 +kr 1••••• (+•••%) | 🔒 kr 3••••• | 🔒 kr 1••••• |
| Washing Machine | 🔒 3•• (••%) | 🔒 +kr 1••••• (+•••%) | 🔒 kr 2••••• | 🔒 kr 1••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +kr 9•••• (+••%) | 🔒 kr 3••••• | 🔒 kr 2••••• |
| Hot Tub | 🔒 4• (•%) | 🔒 +kr 7•••• (+••%) | 🔒 kr 3••••• | 🔒 kr 2••••• |
| Gym | 🔒 2• (•%) | 🔒 +kr 4•••• (+••%) | 🔒 kr 2••••• | 🔒 kr 2••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.0 nights)
2 bedrooms (5.7 nights)
4+ bedrooms (5.2 nights)
1 bedroom (4.6 nights)
Cleaning fee by bedroom
1 bedroom (DKK 0)
2 bedrooms (DKK 0)
3 bedrooms (DKK 0)
4+ bedrooms (DKK 0)
Professional host share
Professionally managed (78%)
Independent hosts (22%)
Over the 12 months ending August 2026, the Sønderborg market averaged 621 active Airbnb and VRBO listings, down 20% from a year earlier and up 24% over two years.
An average Sønderborg listing earns kr151K/year. High-performing listings earn kr274K, while low-performing listings earn kr73K.
Average occupancy in Sønderborg is 47%, producing RevPAR of kr295 per available night.
4+ bedroom listings generate the highest average annual revenue in Sønderborg, at kr205K.
Rules vary across Sønderborg. Sønderborg: Moderate. Registration required, 42-day annual cap for non-primary residences, primary residence exempt from cap. Moderate enforcement through municipal monitoring. Aabenraa: Moderate. Registration mandatory, 42-day yearly limit for secondary homes, owner-occupied properties unlimited rental. Standard enforcement via local authorities. Verify requirements for the property's jurisdiction.
The Sønderborg Airbnb and VRBO market appears broadly balanced. Supply has declined 20% year-over-year, while RevPAR has decreased 2%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Heating (94%), TV (94%), Internet (92%). The strongest positive revenue associations are Pool (+156%), Sauna (+91%), Washing Machine (+68%).
Average daily rate in Sønderborg is kr994, up 13% year-over-year. Rates peak in July and are lowest in September.
Guests in Sønderborg book an average of 52 days in advance, down 25% from last year. Booking windows range from 38 days for 1-bedroom listings to 57 days for 4+ bedroom listings.
Booking demand is highest on Friday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 11% higher than weekday occupancy.