Schwäbisch Hall

As of June 2026, Schwäbisch Hall, Heilbronn, Rothenburg ob der Tauber have 517 active Airbnb and VRBO listings. This represents a 0% decrease from the previous year.

The average Airbnb or VRBO in Schwäbisch Hall generates €14K per year. High-performing properties earn €32K/year, while low-performing properties earn €5K/year. With supply essentially flat and revenue declining year-over-year despite stable inventory, the market shows softening demand rather than oversupply. The significant performance gap—high earners generating over 2x average revenue at similar occupancy levels—suggests differentiation factors are driving outcomes in a tightening market.

Airbnb and VRBO can be profitable in Schwäbisch Hall. Average annual revenue is €14K with 36% occupancy. High-performing properties earn up to €32K/year. Flat supply and declining revenue suggest a maturing market with modest competitive pressure, while the significant gap between average and top performers indicates meaningful performance variation driven by property-level factors.

The average occupancy rate for Airbnbs and VRBOs in Schwäbisch Hall is 36%. This occupancy level, combined with an average nightly rate of €112, results in a RevPAR (revenue per available room) of €25 per day.

4+ bedroom properties demonstrate the strongest performance in Schwäbisch Hall, with annual revenue of €27K. These properties balance operating costs and rental demand most effectively in the Schwäbisch Hall market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Schwäbisch Hall area. Schwäbisch Hall: Moderate. Registration required, occasional use permitted without commercial license. Standard enforcement through complaints. Heilbronn: Moderate. Registration needed for commercial rentals, permits for frequent short-term use. Enforcement via neighbor complaints and spot checks. Rothenburg ob der Tauber: Lenient. Tourist town with minimal restrictions, basic registration. Light enforcement due to tourism focus, many hosts operate freely. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Schwäbisch Hall Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 0% year-over-year, while RevPAR has decreased 4%. This indicates balanced supply-demand dynamics. The significant gap between average revenue ($13,760) and top performers ($31,859) suggests market segmentation, where differentiated properties command premium positioning despite modest overall occupancy at 36%.

Launch around July, 2-3 months before peak fall season (October peaks). This pre-peak timing lets you build reviews when competition is -88% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-February) when gaining traction is harder.

The most common amenities in Schwäbisch Hall listings include: Kitchen (98%), Heating (77%), Tv (77%), Washing Machine (73%), Parking (49%). Amenities that boost revenue the most include Tv, Internet, Ev Charger, with Tv properties earning approximately 22% more (€25K/year vs €20K/year).

Monthly estimated revenue per listing in Schwäbisch Hall over the last 12 months: May: €696, June: €723, July: €824, August: €788, September: €806, October: €944, November: €796, December: €809, January: €579, February: €522, March: €774, April: €861. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Schwäbisch Hall is €112, up 36% year-over-year. By property size: 1-bedroom properties average €93/night, 2-bedroom properties average €111/night, 3-bedroom properties average €139/night, 4+ bedroom properties average €262/night. Rates peak in October and are lowest in May.

Guests in Schwäbisch Hall book an average of 27 days in advance, down 19% from last year. By property size: 1-bedroom: 26 days, 2-bedroom: 26 days, 3-bedroom: 27 days, 4+ bedroom: 39 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Schwäbisch Hall Airbnb and VRBO market has seen the following changes: supply declined 0%, revenue per listing decreased 4%, occupancy fell 16%, average nightly rates increased 36%, and lead time decreased 19%. The sharp rate increases amid falling occupancy suggest hosts are competing for fewer bookings, while the significant gap between average ($13,760) and high-performing listings ($31,859) indicates market bifurcation favoring differentiated properties.

In Schwäbisch Hall, Wednesday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Saturday and are lowest on Sunday.