Lüneburg
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Overview
Annual Rev
€19.4k
12 mo avg
↓2%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓11%
from prior 12 mo
Avg daily rate
€120
12 mo avg
↑25%
from prior 12 mo
Lead time
35 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
€37
12 mo avg
↓17%
from prior 12 mo
Methodology note: Figures reflect Lüneburg market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +€60,779 | — | — |
| Sauna | 🔒 4• (•%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| TV | 🔒 5•• (••%) | 🔒 +€6••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Pets Allowed | 🔒 2•• (••%) | 🔒 +€5••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| EV Charger | 🔒 5• (•%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Washing Machine | 🔒 3•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (5.2 nights)
2 bedrooms (5.0 nights)
3 bedrooms (4.2 nights)
4+ bedrooms (4.2 nights)
Cleaning fee by bedroom
4+ bedrooms (€92)
3 bedrooms (€89)
2 bedrooms (€72)
1 bedroom (€47)
Professional host share
Professionally managed (61%)
Independent hosts (39%)
Over the 12 months ending August 2026, the Lüneburg market averaged 921 active Airbnb and VRBO listings, up 4% from a year earlier and up 5% over two years.
An average Lüneburg listing earns €19K/year. High-performing listings earn €42K, while low-performing listings earn €9K.
Average occupancy in Lüneburg is 36%, producing RevPAR of €37 per available night.
4+ bedroom listings generate the highest average annual revenue in Lüneburg, at €45K.
Rules vary across Lüneburg. Lüneburg: Moderate. Registration required, primary residence rule applies. Standard enforcement through occasional checks. Hamburg: Strict. Registration mandatory (Wohnraumschutznummer), primary residence only, max 50% of property, 8-week annual limit. Active enforcement with high fines, many illegal listings removed. Lübeck: Moderate. Registration required, follows Schleswig-Holstein state rules. Enforcement present but less aggressive than Hamburg, some hosts operate in gray areas. Verify requirements for the property's jurisdiction.
The Lüneburg Airbnb and VRBO market appears broadly balanced. Supply has grown 4% year-over-year, while RevPAR has increased 16%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Kitchen (94%), Internet (93%), Heating (91%). The strongest positive revenue associations are TV (+30%), Sauna (+23%), Pets Allowed (+21%).
Average daily rate in Lüneburg is €140, up 34% year-over-year. Rates peak in April and are lowest in September.
Guests in Lüneburg book an average of 35 days in advance, down 10% from last year. Booking windows range from 33 days for 1-bedroom listings to 42 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 23% higher than weekday occupancy.