Ayia Napa
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Overview
Annual Rev
€25.7k
12 mo avg
↓5%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
€214
12 mo avg
↑16%
from prior 12 mo
Lead time
41 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
€49
12 mo avg
↓31%
from prior 12 mo
Methodology note: Figures reflect Ayia Napa market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +€38,503 | — | — |
| Sauna | 🔒 2• (•%) | 🔒 +€2•••• (+••%) | 🔒 €6•••• | 🔒 €4•••• |
| Barbecue | 🔒 5•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €3•••• |
| EV Charger | 🔒 1• (•%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| Washing Machine | 🔒 1••• (••%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Pool | 🔒 1••• (••%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Gym | 🔒 2•• (••%) | 🔒 +€8••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Pets Allowed | 🔒 1•• (•%) | 🔒 +€5••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Air conditioning | 🔒 1••• (••%) | 🔒 +€2••• (+•%) | 🔒 €4•••• | 🔒 €3•••• |
| Heating | 🔒 8•• (••%) | 🔒 +€1••• (+•%) | 🔒 €4•••• | 🔒 €4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (7.1 nights)
4+ bedrooms (7.0 nights)
2 bedrooms (6.5 nights)
1 bedroom (6.3 nights)
Cleaning fee by bedroom
4+ bedrooms (€188)
3 bedrooms (€113)
2 bedrooms (€62)
1 bedroom (€40)
Professional host share
Professionally managed (89%)
Independent hosts (11%)
Over the 12 months ending August 2026, the Ayia Napa market averaged 2,938 active Airbnb and VRBO listings, up 2% from a year earlier and down 8% over two years.
An average Ayia Napa listing earns €23K/year. High-performing listings earn €61K, while low-performing listings earn €10K.
Average occupancy in Ayia Napa is 31%, producing RevPAR of €46 per available night.
4+ bedroom listings generate the highest average annual revenue in Ayia Napa, at €38K.
Rules vary across Ayia Napa. Ayia Napa: Lenient. Registration with Cyprus Tourism Organisation required, fire safety standards. Light enforcement, many unlicensed operators exist. Protaras: Lenient. CTO registration needed, basic safety compliance. Minimal enforcement, widespread informal rentals common. Paralimni: Lenient. CTO registration mandatory, property standards apply. Very light enforcement, many unregistered units operate freely. Verify requirements for the property's jurisdiction.
The Ayia Napa Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 2% year-over-year, while RevPAR has increased 6%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are Kitchen (96%), Air Conditioning (95%), TV (94%). The strongest positive revenue associations are Hot Tub (+101%), Washing Machine (+44%), Bbq (+40%).
Average daily rate in Ayia Napa is €226, up 21% year-over-year. Rates peak in August and are lowest in December.
Guests in Ayia Napa book an average of 40 days in advance, down 10% from last year. Booking windows range from 31 days for 1-bedroom listings to 50 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 11% higher than weekday occupancy.