Villa De Leyva

As of June 2026, Villa de Leyva has 1,171 active Airbnb and VRBO listings. This represents a 1% decrease from the previous year.

The average Airbnb or VRBO in Villa de Leyva generates COP22.4M per year. High-performing properties earn COP81.6M/year, while low-performing properties earn COP8.2M/year. Despite flat supply over two years, revenue growth of 5.7% YoY suggests demand is outpacing available inventory, though the 14% occupancy rate and tenfold performance variance indicate significant property-level differentiation in capturing this demand.

Airbnb and VRBO can be profitable in Villa de Leyva. Average annual revenue is COP22.4M with 14% occupancy. High-performing properties earn up to COP81.6M/year. Declining supply paired with growing revenue suggests improving unit economics, though the wide gap between average and top performers indicates significant performance variance across the market.

The average occupancy rate for Airbnbs and VRBOs in Villa de Leyva is 14%. This occupancy level, combined with an average nightly rate of COP461K, results in a RevPAR (revenue per available room) of COP55K per day.

4+ bedroom properties demonstrate the strongest performance in Villa de Leyva, with annual revenue of COP46.2M. These properties balance operating costs and rental demand most effectively in the Villa de Leyva market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Villa de Leyva area. Villa de Leyva: Lenient. No specific short-term rental regulations or registration requirements at municipal level. Operates under general Colombian tourism and tax laws. Minimal enforcement - town relies heavily on tourism economy, hosts operate freely. Basic RUT tax registration recommended but rarely verified. No occupancy rules, caps, or density limits. Authorities focus on preserving colonial architecture rather than regulating rentals. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Villa de Leyva Airbnb and VRBO market is currently showing strong demand growth conditions. Supply has declined 1% year-over-year, while RevPAR has increased 6%. This indicates healthy demand growth outpacing supply. The significant gap between high-performing properties ($81.6M) and average revenue ($22.4M) suggests substantial performance variance, reflecting a market where differentiation drives returns despite modest 14% occupancy rates.

Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is 58% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (February-May) when gaining traction is harder.

The most common amenities in Villa de Leyva listings include: Kitchen (97%), Tv (88%), Pets Allowed (87%), Balcony (61%), Private Yard (55%). Amenities that boost revenue the most include Pool, Pets Allowed, Bbq, with Pool properties earning approximately 167% more (COP229.4M/year vs COP85.9M/year).

Monthly estimated revenue per listing in Villa de Leyva over the last 12 months: May: COP931K, June: COP1.5M, July: COP1.3M, August: COP1.6M, September: COP991K, October: COP1.4M, November: COP1.4M, December: COP3.6M, January: COP2.8M, February: COP943K, March: COP1.8M, April: COP1.8M. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Villa de Leyva is COP461K, up 16% year-over-year. By property size: 1-bedroom properties average COP239K/night, 2-bedroom properties average COP383K/night, 3-bedroom properties average COP580K/night, 4+ bedroom properties average COP902K/night. Rates peak in December and are lowest in May.

Guests in Villa de Leyva book an average of 21 days in advance, down 18% from last year. By property size: 1-bedroom: 19 days, 2-bedroom: 20 days, 3-bedroom: 22 days, 4+ bedroom: 26 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Villa de Leyva Airbnb and VRBO market has seen the following changes: supply declined 1%, revenue per listing increased 6%, occupancy fell 8%, average nightly rates increased 16%, and lead time decreased 18%. The combination of falling occupancy alongside rising rates and shrinking lead times suggests hosts are prioritizing higher per-night pricing over volume, while the substantial gap between average and peak revenue indicates highly uneven performance across the market.

In Villa de Leyva, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 81% higher occupancy than weekdays.