Riohacha
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Overview
Annual Rev
$26.2m
12 mo avg
↓23%
from prior 12 mo
Occupancy rate
🔒 2•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $2•••••
12 mo avg
••.•%
from prior 12 mo
Lead time
24 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
$66,693
12 mo avg
↓28%
from prior 12 mo
Methodology note: Figures reflect Riohacha market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | 42 (44%) | +$91,906,099 (+210%) | $135,692,619 | $43,786,520 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (13.4 nights)
1 bedroom (11.5 nights)
2 bedrooms (8.6 nights)
4+ bedrooms (6.6 nights)
Cleaning fee by bedroom
2 bedrooms (COP 10)
1 bedroom (COP 0)
3 bedrooms (COP 0)
4+ bedrooms (COP 0)
Professional host share
Professionally managed (54%)
Independent hosts (46%)
As of June 2026, Riohacha, Cabo de la Vela, Manaure have 499 active Airbnb and VRBO listings. This represents a 4% decrease from the previous year.
The average Airbnb or VRBO in Riohacha generates COP20.5M per year. High-performing properties earn COP124.3M/year, while low-performing properties earn COP7.2M/year. With supply declining slightly while revenue remains flat, the market shows modest contraction rather than growth, suggesting limited new demand. The sixfold gap between high and average performers at just 17% occupancy indicates extreme performance variance despite constrained market conditions.
Airbnb and VRBO can be profitable in Riohacha. Average annual revenue is COP20.5M with 17% occupancy. High-performing properties earn up to COP124.3M/year. Declining supply and flat revenue suggest a contracting market, while the sixfold gap between average and top performers indicates significant operational differentiation rather than broad-based scarcity driving returns.
The average occupancy rate for Airbnbs and VRBOs in Riohacha is 17%. This occupancy level, combined with an average nightly rate of COP331K, results in a RevPAR (revenue per available room) of COP47K per day.
3-bedroom properties demonstrate the strongest performance in Riohacha, with annual revenue of COP44.8M. These properties balance operating costs and rental demand most effectively in the Riohacha market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Riohacha area. I don't have reliable current information about short-term rental regulations or enforcement realities for Riohacha, Cabo de la Vela, or Manaure in La Guajira, Colombia. These are smaller municipalities where formal STR regulations may be minimal or non-existent, and enforcement data is not readily available. I recommend contacting local tourism offices (Secretaría de Turismo) or municipal governments directly for accurate, up-to-date requirements. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Riohacha Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 4% year-over-year, while RevPAR has decreased 3%. This indicates balanced supply-demand dynamics. The significant gap between average revenue ($20.5M) and top performer ($124.3M) suggests considerable performance disparity among listings, while the 17% occupancy rate reflects substantial available capacity in the market.
Launch around October, 2-3 months before peak winter season (January peaks). This pre-peak timing lets you build reviews when competition is 24% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (September-May) when gaining traction is harder.
The most common amenities in Riohacha listings include: Kitchen (99%), Pets Allowed (67%), Air Conditioning (63%), Tv (57%), Balcony (52%). Amenities that boost revenue the most include Pool, Bbq, Heating, with Pool properties earning approximately 213% more (COP136.6M/year vs COP43.6M/year).
Monthly estimated revenue per listing in Riohacha over the last 12 months: May: COP800K, June: COP1.1M, July: COP1.3M, August: COP1.6M, September: COP1.0M, October: COP1.2M, November: COP1.0M, December: COP1.7M, January: COP2.4M, February: COP1.5M, March: COP1.8M, April: COP1.6M. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Riohacha is COP331K, up 28% year-over-year. By property size: 1-bedroom properties average COP196K/night, 2-bedroom properties average COP373K/night, 3-bedroom properties average COP576K/night, 4+ bedroom properties average COP911K/night. Rates peak in February and are lowest in May.
Guests in Riohacha book an average of 22 days in advance, down 18% from last year. By property size: 1-bedroom: 20 days, 2-bedroom: 21 days, 3-bedroom: 27 days, 4+ bedroom: 26 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Riohacha Airbnb and VRBO market has seen the following changes: supply declined 4%, revenue per listing decreased 3%, occupancy fell 12%, average nightly rates increased 28%, and lead time decreased 18%. The sharp rate increase amid falling occupancy suggests hosts are competing for fewer bookings rather than capitalizing on demand, while the wide gap between average and top-performing listings indicates market performance is highly concentrated.
In Riohacha, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Thursday. Weekends show 14% higher occupancy than weekdays.