Pereira
Unlock the data for all Markets
Annual revenue (actual)
$32.7m
12 mo avg
↑5%
from prior 12 mo
Occupancy rate
33%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
$251,260
12 mo avg
↑19%
from prior 12 mo
Lead time
19 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
$67,702
12 mo avg
↓2%
from prior 12 mo
Methodology note: Figures reflect Pereira market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +$77,744,991 | — | — |
| Heating | 🔒 2• (•%) | 🔒 +$6••••••• (+•••%) | 🔒 $1•••••••• | 🔒 $4••••••• |
| Lake Access | 🔒 5 (•%) | 🔒 +$6••••••• (+•••%) | 🔒 $1•••••••• | 🔒 $4••••••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +$6••••••• (+•••%) | 🔒 $9••••••• | 🔒 $3••••••• |
| Pool | 🔒 1•• (••%) | 🔒 +$4••••••• (+•••%) | 🔒 $7••••••• | 🔒 $3••••••• |
| Parking | 🔒 5•• (••%) | 🔒 +$2••••••• (+•••%) | 🔒 $5••••••• | 🔒 $2••••••• |
| Sauna | 🔒 2• (•%) | 🔒 +$2••••••• (+••%) | 🔒 $7••••••• | 🔒 $4••••••• |
| Pets Allowed | 🔒 3•• (••%) | 🔒 +$2••••••• (+••%) | 🔒 $5••••••• | 🔒 $3••••••• |
| Gym | 🔒 6• (•%) | 🔒 +$6•••••• (+••%) | 🔒 $5••••••• | 🔒 $4••••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (9.1 nights)
3 bedrooms (8.0 nights)
2 bedrooms (7.0 nights)
4+ bedrooms (6.6 nights)
Studio (4.9 nights)
Cleaning fee by bedroom
3 bedrooms (COP 1,265)
4+ bedrooms (COP 23)
2 bedrooms (COP 13)
1 bedroom (COP 11)
Studio (COP 10)
Professional host share
Professionally managed (52%)
Independent hosts (48%)
Over the 12 months ending September 2026, the Pereira market averaged 1,413 active Airbnb and VRBO listings, down 5% from a year earlier and up 49% over two years.
An average Pereira listing earns COP26.8M/year. High-performing listings earn COP98.2M, while low-performing listings earn COP9.5M.
Average occupancy in Pereira is 24%, producing RevPAR of COP58K per available night.
4+ bedroom listings generate the highest average annual revenue in Pereira, at COP62.8M.
Rules vary across Pereira. Pereira: Lenient. Basic commercial registration (RUT) required, tourism registry recommended but rarely enforced. Minimal active enforcement, many hosts operate informally without penalties. Armenia: Lenient. RUT and tourism registry technically required. Very light enforcement, informal operations common with little government oversight or consequences. Manizales: Lenient. Commercial registration and tourism registry exist but enforcement is minimal. Most hosts operate without full compliance, authorities rarely pursue violations. Verify requirements for the property's jurisdiction.
The Pereira Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 5% year-over-year, while RevPAR has increased 29%, suggesting demand is outpacing available supply.
RevPAR is highest in December and January; it is lowest in February and September.
The most common amenities are Internet (99%), Kitchen (99%), TV (96%). The strongest positive revenue associations are Hot Tub (+209%), Bbq (+178%), Pool (+142%).
Average daily rate in Pereira is COP312K, up 33% year-over-year. Rates peak in December and are lowest in October.
Guests in Pereira book an average of 19 days in advance, down 7% from last year. Booking windows range from 15 days for 1-bedroom listings to 28 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 25% higher than weekday occupancy.
(0)
Filters (0)