Bucaramanga
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Overview
Annual Rev
$24.5m
12 mo avg
↑6%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
$184,618
12 mo avg
↑26%
from prior 12 mo
Lead time
14 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
$48,607
12 mo avg
↓10%
from prior 12 mo
Methodology note: Figures reflect Bucaramanga market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | — | +$11,377,632 | — | — |
| Pool | 🔒 9• (••%) | 🔒 +$1••••••• (+••%) | 🔒 $4••••••• | 🔒 $3••••••• |
| Heating | 🔒 2• (•%) | 🔒 +$9•••••• (+••%) | 🔒 $4••••••• | 🔒 $3••••••• |
| Hot Tub | 🔒 5• (••%) | 🔒 +$7•••••• (+••%) | 🔒 $4••••••• | 🔒 $3••••••• |
| Sauna | 🔒 3• (•%) | 🔒 +$7•••••• (+••%) | 🔒 $4••••••• | 🔒 $3••••••• |
| Parking | 🔒 3•• (••%) | 🔒 +$6•••••• (+••%) | 🔒 $3••••••• | 🔒 $3••••••• |
| Gym | 🔒 8• (••%) | 🔒 +$4•••••• (+••%) | 🔒 $3••••••• | 🔒 $3••••••• |
| Pets Allowed | 🔒 2•• (••%) | 🔒 +$3•••••• (+••%) | 🔒 $3••••••• | 🔒 $3••••••• |
| Internet | 🔒 3•• (••%) | 🔒 +$1•••••• (+•%) | 🔒 $3••••••• | 🔒 $3••••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (7.0 nights)
2 bedrooms (6.8 nights)
3 bedrooms (6.1 nights)
4+ bedrooms (5.1 nights)
Cleaning fee by bedroom
4+ bedrooms (COP 20)
3 bedrooms (COP 16)
2 bedrooms (COP 13)
1 bedroom (COP 10)
Professional host share
Professionally managed (67%)
Independent hosts (33%)
Over the 12 months ending August 2026, the Bucaramanga market averaged 880 active Airbnb and VRBO listings, down 9% from a year earlier and up 29% over two years.
An average Bucaramanga listing earns COP20.7M/year. High-performing listings earn COP51.3M, while low-performing listings earn COP7.5M.
Average occupancy in Bucaramanga is 26%, producing RevPAR of COP44K per available night.
4+ bedroom listings generate the highest average annual revenue in Bucaramanga, at COP37.7M.
Rules vary across Bucaramanga. I don't have reliable current data on short-term rental regulations or enforcement reality for Bucaramanga, Floridablanca, or Girón (Colombia). These Colombian cities' STR rules and actual enforcement practices aren't well-documented in available sources. I recommend contacting each municipality's planning/tourism department directly (Secretaría de Planeación or Turismo) or consulting local property management companies for accurate, current information on permits, restrictions, and real-world enforcement levels. Verify requirements for the property's jurisdiction.
The Bucaramanga Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 9% year-over-year, while RevPAR has increased 25%, suggesting demand is outpacing available supply.
RevPAR is highest in December and August; it is lowest in February and September.
The most common amenities are TV (99%), Kitchen (98%), Internet (98%). The strongest positive revenue associations are Bbq (+40%), Air Conditioning (+36%), Pool (+33%).
Average daily rate in Bucaramanga is COP206K, up 26% year-over-year. Rates peak in December and are lowest in September.
Guests in Bucaramanga book an average of 14 days in advance, down 22% from last year. Booking windows range from 12 days for 1-bedroom listings to 21 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 24% higher than weekday occupancy.