Shanghai
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Overview
Annual Rev
¥837
12 mo avg
Occupancy rate
🔒 0%
12 mo avg
Avg daily rate
🔒 ¥4••
12 mo avg
Lead time
29 days
12 mo avg
Revpar
¥2
12 mo avg
Methodology note: Figures reflect Shanghai market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
No amenity impact data available.
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
As of May 2026, Shanghai, Suzhou, Hangzhou have 5,535 active Airbnb and VRBO listings. This represents a 63% increase from the previous year.
The average Airbnb or VRBO in Shanghai generates ¥338.036 per year. High-performing properties earn ¥3K/year, while low-performing properties earn ¥16.128/year. This massive disparity suggests that market returns are currently concentrated in a tiny fraction of listings, leaving the vast majority of hosts unable to capture meaningful revenue.
Airbnb and VRBO can be profitable in Shanghai. Average annual revenue is ¥338.036 with 0% occupancy. High-performing properties earn up to ¥3K/year. The reliance on extreme outliers to reach even modest revenue figures highlights a market where consistent occupancy is currently non-existent for the typical operator.
The average occupancy rate for Airbnbs and VRBOs in Shanghai is 0%. This occupancy level, combined with an average nightly rate of ¥135, results in a RevPAR (revenue per available room) of ¥2 per day.
4+ bedroom properties demonstrate the strongest performance in Shanghai, with annual revenue of ¥1K. These properties balance operating costs and rental demand most effectively in the Shanghai market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Shanghai area. Shanghai: Strict. Requires business license, police registration, fire safety approval. Only licensed hotels/apartments can operate STRs legally. Active enforcement with platform monitoring and penalties. Suzhou: Strict. Business registration mandatory, police filing required. Residential properties face restrictions. Enforcement increasing with crackdowns on unlicensed operators. Hangzhou: Strict. Business license, police registration, tax compliance required. Pre-2019 more relaxed, now active enforcement with platform cooperation and inspections targeting unlicensed units. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Shanghai Airbnb and VRBO market is currently showing oversaturated conditions. Supply has grown 63% year-over-year, while RevPAR has decreased 97%. This indicates supply growth outpacing demand, pressuring returns. The divergence between aggressive inventory expansion and collapsing revenue metrics reflects a fundamental disconnect between market capacity and actual traveler utilization.
Launch around August, 2-3 months before peak fall season (November peaks). This pre-peak timing lets you build reviews when competition is 100% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (August-October) when gaining traction is harder.
Monthly estimated revenue per listing in Shanghai over the last 12 months: November: ¥328, December: ¥260, January: ¥0, February: ¥0, March: ¥0, April: ¥0, May: ¥0, June: ¥0, July: ¥0, August: ¥0, September: ¥0, October: ¥0. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Shanghai is ¥135, down 88% year-over-year. By property size: 1-bedroom properties average ¥89/night, 2-bedroom properties average ¥109/night, 3-bedroom properties average ¥191/night, 4+ bedroom properties average ¥742/night. Rates peak in November and are lowest in December.
Guests in Shanghai book an average of 29 days in advance, down 79% from last year. By property size: 1-bedroom: 29 days, 2-bedroom: 29 days, 3-bedroom: 31 days, 4+ bedroom: 28 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Shanghai Airbnb and VRBO market has seen the following changes: supply grew 63%, revenue per listing decreased 97%, occupancy fell 95%, average nightly rates decreased 88%, and lead time decreased 79%. The simultaneous compression of rates and lead times signals a highly reactive environment where hosts are competing for a shrinking pool of bookings.
In Shanghai, Sunday sees the highest booking demand while Friday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 14% lower occupancy than weekdays.