Geneva

As of May 2026, Geneva, Annemasse, Thonon-les-Bains have 692 active Airbnb and VRBO listings. This represents a 36% decrease from the previous year.

The average Airbnb or VRBO in Geneva generates CHF22K per year. High-performing properties earn CHF51K/year, while low-performing properties earn CHF9K/year. The substantial variance between high and average earners suggests that market success is heavily skewed toward specific asset segments rather than broad market trends.

Airbnb and VRBO can be profitable in Geneva. Average annual revenue is CHF22K with 39% occupancy. High-performing properties earn up to CHF51K/year. A 39% occupancy rate alongside the supply contraction indicates a lean market where remaining operators face less direct competition despite stagnant overall revenue growth.

The average occupancy rate for Airbnbs and VRBOs in Geneva is 39%. This occupancy level, combined with an average nightly rate of CHF168, results in a RevPAR (revenue per available room) of CHF37 per day.

3-bedroom properties demonstrate the strongest performance in Geneva, with annual revenue of CHF48K. These properties balance operating costs and rental demand most effectively in the Geneva market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Geneva area. Geneva: Strict. Registration mandatory, primary residence only, 90-day annual cap for entire units. Active enforcement with fines and platform monitoring. Annemasse: Moderate. Tourist tax registration required, primary residence rule applies. Standard enforcement, some unlicensed activity exists. Thonon-les-Bains: Lenient. Tourist tax declaration needed, minimal restrictions. Light enforcement, many operate informally in tourist areas. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Geneva Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 36% year-over-year, while RevPAR has decreased 3%. This indicates balanced supply-demand dynamics. The simultaneous drop in supply and RevPAR suggests that the market is adjusting to a new equilibrium where lower capacity is stabilizing pricing power.

Launch around January, 2-3 months before peak fall season (April peaks). This pre-peak timing lets you build reviews when competition is -11% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (August-February) when gaining traction is harder.

The most common amenities in Geneva listings include: Kitchen (99%), Heating (90%), Tv (81%), Washing Machine (66%), Elevator (52%). Amenities that boost revenue the most include Bbq, Washing Machine, Air Conditioning, with Bbq properties earning approximately 88% more (CHF71K/year vs CHF38K/year).

Monthly estimated revenue per listing in Geneva over the last 12 months: May: CHF986, June: CHF1K, July: CHF1K, August: CHF949, September: CHF1K, October: CHF1K, November: CHF1K, December: CHF1K, January: CHF891, February: CHF782, March: CHF1K, April: CHF2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Geneva is CHF168, up 31% year-over-year. By property size: 1-bedroom properties average CHF141/night, 2-bedroom properties average CHF224/night, 3-bedroom properties average CHF378/night, 4+ bedroom properties average CHF458/night. Rates peak in April and are lowest in May.

Guests in Geneva book an average of 30 days in advance, down 24% from last year. By property size: 1-bedroom: 29 days, 2-bedroom: 36 days, 3-bedroom: 37 days, 4+ bedroom: 39 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Geneva Airbnb and VRBO market has seen the following changes: supply declined 36%, revenue per listing decreased 3%, occupancy fell 4%, average nightly rates increased 31%, and lead time decreased 24%. These shifts highlight a transition toward shorter booking windows and higher price sensitivity, reflecting a more reactionary consumer environment.

In Geneva, Wednesday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday.