Saguenay

As of May 2026, Saguenay, La Baie, Chicoutimi have 566 active Airbnb and VRBO listings. This represents a 12% decrease from the previous year.

The average Airbnb or VRBO in Saguenay generates C$27K per year. High-performing properties earn C$47K/year, while low-performing properties earn C$14K/year. This significant revenue spread suggests that market rewards are heavily concentrated, with top earners capturing substantially more value than the typical listing despite a shrinking supply base.

Airbnb and VRBO can be profitable in Saguenay. Average annual revenue is C$27K with 33% occupancy. High-performing properties earn up to C$47K/year. The gap between average and high performance indicates that revenue potential is highly variable, suggesting that specific asset positioning plays a disproportionate role in overall income generation.

The average occupancy rate for Airbnbs and VRBOs in Saguenay is 33%. This occupancy level, combined with an average nightly rate of C$219, results in a RevPAR (revenue per available room) of C$54 per day.

4+ bedroom properties demonstrate the strongest performance in Saguenay, with annual revenue of C$41K. These properties balance operating costs and rental demand most effectively in the Saguenay market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Saguenay area. Saguenay: Moderate. Includes La Baie and Chicoutimi arrondissements. Registration required, zoning compliance, primary residence rule for certain zones. Some density limits in residential areas. Enforcement increasing but inconsistent - many hosts operate without full compliance. Municipal inspections occur but not systematic across all neighborhoods. Chicoutimi: See Saguenay (merged municipality since 2002). La Baie: See Saguenay (merged municipality since 2002). Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Saguenay Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 12% year-over-year, while RevPAR has increased 0%. This indicates balanced supply-demand dynamics. The contraction in listings without a corresponding decline in revenue suggests a stabilization of the competitive landscape as weaker listings exit the market.

Launch around November, 2-3 months before peak winter season (February peaks). This pre-peak timing lets you build reviews when competition is 40% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-May) when gaining traction is harder.

The most common amenities in Saguenay listings include: Kitchen (99%), Heating (93%), Tv (87%), Washing Machine (81%), Balcony (79%). Amenities that boost revenue the most include Bbq, Hot Tub, Pets Allowed, with Bbq properties earning approximately 36% more (C$42K/year vs C$31K/year).

Monthly estimated revenue per listing in Saguenay over the last 12 months: May: C$940, June: C$1K, July: C$2K, August: C$2K, September: C$2K, October: C$2K, November: C$1K, December: C$2K, January: C$2K, February: C$2K, March: C$2K, April: C$1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Saguenay is C$219, up 21% year-over-year. By property size: 1-bedroom properties average C$150/night, 2-bedroom properties average C$206/night, 3-bedroom properties average C$273/night, 4+ bedroom properties average C$349/night. Rates peak in February and are lowest in May.

Guests in Saguenay book an average of 35 days in advance, down 25% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 35 days, 3-bedroom: 39 days, 4+ bedroom: 40 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Saguenay Airbnb and VRBO market has seen the following changes: supply declined 12%, revenue per listing increased 0%, occupancy fell 3%, average nightly rates increased 21%, and lead time decreased 25%. These shifts point to a market transitioning toward higher price points with shorter booking windows, reflecting a more reactive demand environment.

In Saguenay, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 25% higher occupancy than weekdays.