New Glasgow
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Overview
Annual Rev
C$35.4k
12 mo avg
↑13%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
C$256
12 mo avg
↑27%
from prior 12 mo
Lead time
33 days
12 mo avg
↓10 days
from prior 12 mo
Revpar
C$62
12 mo avg
↓12%
from prior 12 mo
Methodology note: Figures reflect New Glasgow market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +$18,624 | — | — |
| Bicycles | 🔒 8 (•%) | 🔒 +$1•••• (+••%) | 🔒 $5•••• | 🔒 $4•••• |
| Hot Tub | 🔒 8• (••%) | 🔒 +$1•••• (+••%) | 🔒 $5•••• | 🔒 $4•••• |
| Barbecue | 🔒 2•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $4•••• | 🔒 $3•••• |
| Pool | 🔒 1• (•%) | 🔒 +$9••• (+••%) | 🔒 $5•••• | 🔒 $4•••• |
| Gym | 🔒 1• (•%) | 🔒 +$6••• (+••%) | 🔒 $5•••• | 🔒 $4•••• |
| Internet | 🔒 2•• (••%) | 🔒 +$5••• (+••%) | 🔒 $4•••• | 🔒 $4•••• |
| Heating | 🔒 2•• (••%) | 🔒 +$4••• (+••%) | 🔒 $4•••• | 🔒 $4•••• |
| Parking | 🔒 2•• (••%) | 🔒 +$4••• (+••%) | 🔒 $4•••• | 🔒 $4•••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +$7•• (+•%) | 🔒 $4•••• | 🔒 $4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.3 nights)
1 bedroom (5.2 nights)
4+ bedrooms (5.1 nights)
2 bedrooms (4.7 nights)
Cleaning fee by bedroom
4+ bedrooms (CA$103)
3 bedrooms (CA$80)
2 bedrooms (CA$46)
1 bedroom (CA$37)
Professional host share
Professionally managed (52%)
Independent hosts (48%)
Over the 12 months ending August 2026, the New Glasgow market averaged 443 active Airbnb and VRBO listings, up 3% from a year earlier and up 60% over two years.
An average New Glasgow listing earns C$32K/year. High-performing listings earn C$60K, while low-performing listings earn C$17K.
Average occupancy in New Glasgow is 35%, producing RevPAR of C$60 per available night.
4+ bedroom listings generate the highest average annual revenue in New Glasgow, at C$58K.
Rules vary across New Glasgow. Halifax: Moderate. Registration required, zoning rules apply, principal residence encouraged but not strictly enforced. Moderate compliance checks. New Glasgow: Lenient. No specific STR regulations, standard business licensing. Minimal enforcement. Truro: Lenient. No dedicated STR bylaws, general business rules apply. Light oversight. Cape Breton: Lenient. Tourism-friendly, minimal restrictions, basic business registration. Light enforcement, many operate informally. Verify requirements for the property's jurisdiction.
The New Glasgow Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 3% year-over-year, while RevPAR has increased 25%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and December.
The most common amenities are Kitchen (97%), Parking (97%), Internet (97%). The strongest positive revenue associations are Parking (+80%), Internet (+53%), Washing Machine (+36%).
Average daily rate in New Glasgow is C$268, up 24% year-over-year. Rates peak in July and are lowest in October.
Guests in New Glasgow book an average of 34 days in advance, down 12% from last year. Booking windows range from 32 days for 1-bedroom listings to 43 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 32% higher than weekday occupancy.