La Malbaie
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Overview
Annual Rev
C$38k
12 mo avg
↑1%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 C$2••
12 mo avg
••.•%
from prior 12 mo
Lead time
43 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
C$77
12 mo avg
↓18%
from prior 12 mo
Methodology note: Figures reflect La Malbaie market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | 8 (4%) | +$61,223 (+132%) | $107,712 | $46,490 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (5.1 nights)
3 bedrooms (4.1 nights)
2 bedrooms (3.8 nights)
4+ bedrooms (3.6 nights)
Studio (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (CA$152)
3 bedrooms (CA$106)
2 bedrooms (CA$61)
1 bedroom (CA$49)
Studio (CA$44)
Professional host share
Professionally managed (69%)
Independent hosts (31%)
As of June 2026, La Malbaie, Quebec City, Tadoussac, Saguenay have 351 active Airbnb and VRBO listings. This represents a 1% decrease from the previous year.
The average Airbnb or VRBO in La Malbaie generates C$37K per year. High-performing properties earn C$70K/year, while low-performing properties earn C$18K/year. The substantial variance between high and average performers highlights a stark divide in revenue capture, suggesting that top-tier assets are effectively monopolizing guest demand in a market where total supply has stagnated.
Airbnb and VRBO can be profitable in La Malbaie. Average annual revenue is C$37K with 33% occupancy. High-performing properties earn up to C$70K/year. This revenue gap indicates that while the market supports baseline profitability, significant upside exists for listings that can capture a larger share of the limited 33% occupancy window.
The average occupancy rate for Airbnbs and VRBOs in La Malbaie is 33%. This occupancy level, combined with an average nightly rate of C$304, results in a RevPAR (revenue per available room) of C$71 per day.
4+ bedroom properties demonstrate the strongest performance in La Malbaie, with annual revenue of C$61K. These properties balance operating costs and rental demand most effectively in the La Malbaie market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the La Malbaie area. La Malbaie: Moderate. Registration required, zoning compliance needed. Standard enforcement in tourist areas. Quebec City: Strict. Principal residence required, annual permit mandatory, 90-day cap for secondary residences. Active enforcement with fines and platform cooperation. Tadoussac: Lenient. Basic business registration, minimal restrictions. Light enforcement, tourism-friendly. Saguenay: Moderate. Permit required, zoning rules apply. Moderate enforcement, varies by district. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The La Malbaie Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 1% year-over-year, while RevPAR has increased 1%. This indicates balanced supply-demand dynamics. The slight contraction in active listings alongside rising revenue per unit signals a tightening market where remaining hosts benefit from decreased competition for the same guest base.
Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 83% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (April-May) when gaining traction is harder.
The most common amenities in La Malbaie listings include: Kitchen (98%), Heating (87%), Tv (80%), Washing Machine (78%), Balcony (74%). Amenities that boost revenue the most include Sauna, Hot Tub, Washing Machine, with Sauna properties earning approximately 127% more (C$102K/year vs C$45K/year).
Monthly estimated revenue per listing in La Malbaie over the last 12 months: May: C$1K, June: C$2K, July: C$3K, August: C$3K, September: C$2K, October: C$3K, November: C$1K, December: C$2K, January: C$2K, February: C$2K, March: C$2K, April: C$2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in La Malbaie is C$304, up 18% year-over-year. By property size: 1-bedroom properties average C$186/night, 2-bedroom properties average C$245/night, 3-bedroom properties average C$332/night, 4+ bedroom properties average C$485/night. Rates peak in February and are lowest in May.
Guests in La Malbaie book an average of 43 days in advance, down 18% from last year. By property size: 1-bedroom: 32 days, 2-bedroom: 45 days, 3-bedroom: 47 days, 4+ bedroom: 50 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the La Malbaie Airbnb and VRBO market has seen the following changes: supply declined 1%, revenue per listing increased 1%, occupancy rose 1%, average nightly rates increased 18%, and lead time decreased 18%. These metrics reveal a shift toward shorter booking windows and higher pricing power, reflecting a more reactive, demand-driven environment for local operators.
In La Malbaie, Saturday sees the highest booking demand while Wednesday has the lowest. Nightly rates peak on Friday and are lowest on Wednesday. Weekends show 37% higher occupancy than weekdays.