Barrie
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Overview
Annual Rev
C$40.5k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓3%
from prior 12 mo
Avg daily rate
C$281
12 mo avg
↑19%
from prior 12 mo
Lead time
30 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
C$76
12 mo avg
↓8%
from prior 12 mo
Methodology note: Figures reflect Barrie market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | — | +$20,628 | — | — |
| Sauna | 🔒 1•• (•%) | 🔒 +$2•••• (+••%) | 🔒 $7•••• | 🔒 $5•••• |
| Lake Access | 🔒 4•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $6•••• | 🔒 $5•••• |
| Hot Tub | 🔒 2•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $7•••• | 🔒 $5•••• |
| EV Charger | 🔒 6• (•%) | 🔒 +$1•••• (+••%) | 🔒 $7•••• | 🔒 $5•••• |
| TV | 🔒 9•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $5•••• | 🔒 $4•••• |
| Pets Allowed | 🔒 5•• (••%) | 🔒 +$9••• (+••%) | 🔒 $6•••• | 🔒 $5•••• |
| Heating | 🔒 9•• (••%) | 🔒 +$7••• (+••%) | 🔒 $5•••• | 🔒 $5•••• |
| Parking | 🔒 1••• (••%) | 🔒 +$6••• (+••%) | 🔒 $5•••• | 🔒 $5•••• |
| Internet | 🔒 8•• (••%) | 🔒 +$4••• (+•%) | 🔒 $5•••• | 🔒 $5•••• |
| Gym | 🔒 7• (•%) | 🔒 +$4••• (+•%) | 🔒 $6•••• | 🔒 $5•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.4 nights)
2 bedrooms (6.2 nights)
1 bedroom (5.6 nights)
4+ bedrooms (4.9 nights)
Cleaning fee by bedroom
4+ bedrooms (CA$171)
3 bedrooms (CA$111)
2 bedrooms (CA$76)
1 bedroom (CA$53)
Professional host share
Professionally managed (57%)
Independent hosts (43%)
Over the 12 months ending August 2026, the Barrie market averaged 2,324 active Airbnb and VRBO listings, down 10% from a year earlier.
An average Barrie listing earns C$37K/year. High-performing listings earn C$86K, while low-performing listings earn C$15K.
Average occupancy in Barrie is 29%, producing RevPAR of C$72 per available night.
4+ bedroom listings generate the highest average annual revenue in Barrie, at C$61K.
Rules vary across Barrie. Barrie: Moderate. License required, principal residence only, max 28 consecutive days. Growing enforcement with compliance checks. Orillia: Lenient. Business license required, basic zoning rules. Light enforcement, many operate informally. Collingwood: Moderate. License mandatory, principal residence preferred but secondary allowed in some zones. Moderate enforcement via complaints. Muskoka: Lenient. Township-dependent rules, generally permissive for cottage rentals. Minimal enforcement, tourism-friendly approach. Verify requirements for the property's jurisdiction.
The Barrie Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 10% year-over-year, while RevPAR has increased 20%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in March and January.
The most common amenities are Parking (96%), Kitchen (96%), Internet (93%). The strongest positive revenue associations are Bbq (+57%), TV (+40%), Sauna (+40%).
Average daily rate in Barrie is C$322, up 20% year-over-year. Rates peak in August and are lowest in January.
Guests in Barrie book an average of 31 days in advance, down 4% from last year. Booking windows range from 26 days for 1-bedroom listings to 39 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 53% higher than weekday occupancy.