Maraú

As of June 2026, Maraú has 689 active Airbnb and VRBO listings. This represents a 0% increase from the previous year.

The average Airbnb or VRBO in Maraú generates R$45K per year. High-performing properties earn R$145K/year, while low-performing properties earn R$18K/year. Despite minimal supply growth, revenue has declined significantly year-over-year with occupancy at just 18%, indicating demand contraction outpacing any competitive pressure. The threefold revenue gap between high and low performers suggests highly uneven market conditions where property differentiation drives outsized returns.

Airbnb and VRBO can be profitable in Maraú. Average annual revenue is R$45K with 18% occupancy. High-performing properties earn up to R$145K/year. Flat supply and declining revenue suggest a contracting market where demand is softening, while the threefold revenue gap between top and average performers indicates significant performance variance driven by property-level factors rather than market growth.

The average occupancy rate for Airbnbs and VRBOs in Maraú is 18%. This occupancy level, combined with an average nightly rate of R$805, results in a RevPAR (revenue per available room) of R$103 per day.

4+ bedroom properties demonstrate the strongest performance in Maraú, with annual revenue of R$96K. These properties balance operating costs and rental demand most effectively in the Maraú market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Maraú area. This could refer to Maraú, Brazil (Bahia state) or another location. Brazilian municipalities generally have minimal short-term rental regulations outside major cities like Rio or São Paulo. Smaller beach towns like Maraú typically have: Maraú, Brazil: Lenient. No specific STR regulations, basic business registration may apply. Minimal enforcement in practice. Please verify locally as regulations vary and may have changed. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Maraú Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 0% year-over-year, while RevPAR has decreased 28%. This indicates balanced supply-demand dynamics. However, the 18% occupancy rate combined with a significant performance gap between average ($45,432) and high-performing listings ($145,064) suggests market fragmentation, where property differentiation is driving substantial revenue variance despite stable supply levels.

Launch around October, 2-3 months before peak winter season (January peaks). This pre-peak timing lets you build reviews when competition is 39% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-August) when gaining traction is harder.

The most common amenities in Maraú listings include: Air Conditioning (99%), Kitchen (99%), Tv (85%), Private Yard (73%), Balcony (61%). Amenities that boost revenue the most include Pool, Tv, Bbq, with Pool properties earning approximately 139% more (R$217K/year vs R$91K/year).

Monthly estimated revenue per listing in Maraú over the last 12 months: May: R$1K, June: R$952, July: R$2K, August: R$982, September: R$2K, October: R$2K, November: R$3K, December: R$7K, January: R$11K, February: R$6K, March: R$2K, April: R$2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Maraú is R$805, down 19% year-over-year. By property size: 1-bedroom properties average R$485/night, 2-bedroom properties average R$680/night, 3-bedroom properties average R$865/night, 4+ bedroom properties average R$2K/night. Rates peak in January and are lowest in August.

Guests in Maraú book an average of 30 days in advance, down 11% from last year. By property size: 1-bedroom: 29 days, 2-bedroom: 30 days, 3-bedroom: 30 days, 4+ bedroom: 35 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Maraú Airbnb and VRBO market has seen the following changes: supply grew 0%, revenue per listing decreased 28%, occupancy fell 11%, average nightly rates decreased 19%, and lead time decreased 11%. The stagnant supply combined with falling occupancy and rates suggests weakening demand, intensifying competition among existing listings. The wide gap between average ($45,432) and top-performing properties ($145,064) indicates significant performance stratification in a contracting market.

In Maraú, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Wednesday and are lowest on Friday. Weekends show 9% higher occupancy than weekdays.