Caraguatatuba

As of June 2026, Caraguatatuba, Ubatuba, São Sebastião have 4,559 active Airbnb and VRBO listings. This represents a 1% increase from the previous year.

The average Airbnb or VRBO in Caraguatatuba generates R$43K per year. High-performing properties earn R$154K/year, while low-performing properties earn R$17K/year. With supply essentially flat and revenue declining year-over-year despite minimal inventory growth, the market faces demand headwinds. The 9x gap between high and low performers against 19% occupancy suggests significant performance variance independent of market-wide saturation.

Airbnb and VRBO can be profitable in Caraguatatuba. Average annual revenue is R$43K with 19% occupancy. High-performing properties earn up to R$154K/year. Minimal supply growth combined with declining revenue suggests a maturing market facing headwinds, while the significant gap between average and top performers indicates differentiation remains a key determinant of financial outcomes.

The average occupancy rate for Airbnbs and VRBOs in Caraguatatuba is 19%. This occupancy level, combined with an average nightly rate of R$603, results in a RevPAR (revenue per available room) of R$102 per day.

4+ bedroom properties demonstrate the strongest performance in Caraguatatuba, with annual revenue of R$102K. These properties balance operating costs and rental demand most effectively in the Caraguatatuba market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Caraguatatuba area. Caraguatatuba: Lenient. Municipal registration required but minimal oversight. Light enforcement, many operate informally. Ubatuba: Lenient. Tourism registry exists but compliance low. Minimal active enforcement despite regulations. São Sebastião: Lenient. Registration with tourism department required. Limited enforcement capacity, informal rentals common. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Caraguatatuba Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 1% year-over-year, while RevPAR has decreased 7%. This indicates balanced supply-demand dynamics. The substantial gap between average revenue ($43,220) and top performers ($154,078) suggests significant performance variance across listings, while the 19% occupancy rate reflects competitive market conditions with room for differentiation.

Launch around October, 2-3 months before peak winter season (January peaks). This pre-peak timing lets you build reviews when competition is 56% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-June) when gaining traction is harder.

The most common amenities in Caraguatatuba listings include: Kitchen (99%), Tv (96%), Bbq (79%), Pets Allowed (66%), Pool (57%). Amenities that boost revenue the most include Washing Machine, Air Conditioning, Bbq, with Washing Machine properties earning approximately 71% more (R$159K/year vs R$93K/year).

Monthly estimated revenue per listing in Caraguatatuba over the last 12 months: May: R$1K, June: R$697, July: R$1K, August: R$865, September: R$2K, October: R$2K, November: R$3K, December: R$7K, January: R$9K, February: R$4K, March: R$2K, April: R$4K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Caraguatatuba is R$603, up 9% year-over-year. By property size: 1-bedroom properties average R$345/night, 2-bedroom properties average R$445/night, 3-bedroom properties average R$733/night, 4+ bedroom properties average R$1K/night. Rates peak in December and are lowest in June.

Guests in Caraguatatuba book an average of 25 days in advance, down 12% from last year. By property size: 1-bedroom: 20 days, 2-bedroom: 24 days, 3-bedroom: 27 days, 4+ bedroom: 35 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Caraguatatuba Airbnb and VRBO market has seen the following changes: supply grew 1%, revenue per listing decreased 7%, occupancy fell 16%, average nightly rates increased 9%, and lead time decreased 12%. The combination of rising rates alongside falling occupancy and revenue suggests demand is contracting faster than supply, intensifying competition. The wide performance gap between average ($43,220) and top listings ($154,078) indicates market bifurcation, where only premium properties maintain strong returns.

In Caraguatatuba, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Monday. Weekends show 46% higher occupancy than weekdays.