Bruges

As of May 2026, Bruges, Ghent, Ostend have 1,642 active Airbnb and VRBO listings. This represents a 16% decrease from the previous year.

The average Airbnb or VRBO in Bruges generates €32K per year. High-performing properties earn €60K/year, while low-performing properties earn €15K/year. The substantial revenue spread suggests that market performance is heavily bifurcated, with top-tier assets capturing significantly more value despite a broad 22% decline in overall market earnings.

Airbnb and VRBO can be profitable in Bruges. Average annual revenue is €32K with 48% occupancy. High-performing properties earn up to €60K/year. A 48% occupancy rate against a 16% supply contraction indicates that while inventory is shrinking, the remaining units face intensified competition for a potentially smaller pool of traveler demand.

The average occupancy rate for Airbnbs and VRBOs in Bruges is 48%. This occupancy level, combined with an average nightly rate of €173, results in a RevPAR (revenue per available room) of €59 per day.

4+ bedroom properties demonstrate the strongest performance in Bruges, with annual revenue of €55K. These properties balance operating costs and rental demand most effectively in the Bruges market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Bruges area. Bruges: Strict. Registration mandatory, max 90 days/year for non-primary residences, density limits per neighborhood. Active enforcement with inspections and fines. Ghent: Strict. Permit required, 60-day annual cap for non-primary homes, owner-occupancy rules. Active monitoring and penalties for violations. Ostend: Moderate. Registration needed, some zoning restrictions. Enforcement exists but less aggressive than Bruges/Ghent. Some hosts operate informally. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Bruges Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 16% year-over-year, while RevPAR has decreased 22%. This indicates balanced supply-demand dynamics. This correlation between shrinking supply and falling revenue suggests that demand is retracting at a faster pace than inventory, placing downward pressure on overall market health.

Launch around January, 2-3 months before peak fall season (April peaks). This pre-peak timing lets you build reviews when competition is 18% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (September-January) when gaining traction is harder.

The most common amenities in Bruges listings include: Kitchen (90%), Heating (81%), Tv (77%), Parking (52%), Balcony (45%). Amenities that boost revenue the most include Sauna, Washing Machine, Bbq, with Sauna properties earning approximately 57% more (€60K/year vs €38K/year).

Monthly estimated revenue per listing in Bruges over the last 12 months: May: €2K, June: €2K, July: €2K, August: €2K, September: €2K, October: €2K, November: €2K, December: €3K, January: €1K, February: €1K, March: €2K, April: €2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Bruges is €173, down 7% year-over-year. By property size: 1-bedroom properties average €135/night, 2-bedroom properties average €192/night, 3-bedroom properties average €247/night, 4+ bedroom properties average €413/night. Rates peak in December and are lowest in June.

Guests in Bruges book an average of 41 days in advance, down 21% from last year. By property size: 1-bedroom: 37 days, 2-bedroom: 45 days, 3-bedroom: 50 days, 4+ bedroom: 54 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Bruges Airbnb and VRBO market has seen the following changes: supply declined 16%, revenue per listing decreased 22%, occupancy fell 2%, average nightly rates decreased 7%, and lead time decreased 21%. The sharp reduction in lead times alongside lower nightly rates points toward a shift in consumer behavior, forcing hosts to adjust to shorter booking windows.

In Bruges, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 43% higher occupancy than weekdays.