Whitsunday
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Overview
Annual Rev
A$124.8k
12 mo avg
↓5%
from prior 12 mo
Occupancy rate
50%
12 mo avg
↓3%
from prior 12 mo
Avg daily rate
A$578
12 mo avg
↑2%
from prior 12 mo
Lead time
49 days
12 mo avg
↓7 days
from prior 12 mo
Revpar
A$227
12 mo avg
↓24%
from prior 12 mo
Methodology note: Figures reflect Whitsunday market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +$51,043 | — | — |
| Pool | 🔒 6•• (••%) | 🔒 +$3•••• (+••%) | 🔒 $1••••• | 🔒 $1••••• |
| Gym | 🔒 1•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $1••••• | 🔒 $1••••• |
| Barbecue | 🔒 4•• (••%) | 🔒 +$1•••• (+••%) | 🔒 $1••••• | 🔒 $1••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (4.9 nights)
2 bedrooms (4.4 nights)
3 bedrooms (4.3 nights)
1 bedroom (4.0 nights)
Cleaning fee by bedroom
4+ bedrooms (A$224)
3 bedrooms (A$146)
2 bedrooms (A$95)
1 bedroom (A$59)
Professional host share
Professionally managed (87%)
Independent hosts (13%)
Over the 12 months ending August 2026, the Whitsunday market averaged 765 active Airbnb and VRBO listings, down 1% from a year earlier and down 12% over two years.
An average Whitsunday listing earns A$118K/year. High-performing listings earn A$198K, while low-performing listings earn A$52K.
Average occupancy in Whitsunday is 52%, producing RevPAR of A$218 per available night.
4+ bedroom listings generate the highest average annual revenue in Whitsunday, at A$185K.
Rules vary across Whitsunday. Airlie Beach: Moderate. Development approval required for non-hosted STRs, council registration. Moderate enforcement with complaint-based action. Whitsunday Islands: Moderate. Similar to Airlie Beach - development approval needed, council oversight. Limited enforcement due to remote locations. Hamilton Island: Lenient. Private island with resort-style operations, minimal council restrictions. Self-regulated by island management, light enforcement. Verify requirements for the property's jurisdiction.
The Whitsunday Airbnb and VRBO market appears broadly balanced. Supply has declined 1% year-over-year, while RevPAR has decreased 16%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in February and October.
The most common amenities are Air Conditioning (99%), Washing Machine (90%), Kitchen (90%). The strongest positive revenue associations are Pool (+35%), Ev Charger (+34%), Washing Machine (+24%).
Average daily rate in Whitsunday is A$597, down 8% year-over-year. Rates peak in January and are lowest in October.
Guests in Whitsunday book an average of 49 days in advance, down 4% from last year. Booking windows range from 41 days for 1-bedroom listings to 56 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Monday and are lowest on Saturday. Weekend occupancy is 21% higher than weekday occupancy.