Myrtleford

As of June 2026, Wangaratta, Bright, Beechworth have 903 active Airbnb and VRBO listings. This represents a 9% decrease from the previous year.

The average Airbnb or VRBO in Wangaratta generates A$39K per year. High-performing properties earn A$73K/year, while low-performing properties earn A$17K/year. Declining supply and revenue year-over-year amid flat two-year trends suggest market contraction rather than growth, while the 33% occupancy rate and near-doubling gap between high and average performers indicates significant quality or positioning variance determining viability.

Airbnb and VRBO can be profitable in Wangaratta. Average annual revenue is A$39K with 33% occupancy. High-performing properties earn up to A$73K/year. Declining supply and revenue suggest a contracting market, while the significant gap between average and high-performing properties indicates substantial performance variation driven by property-level factors rather than broad market conditions.

The average occupancy rate for Airbnbs and VRBOs in Wangaratta is 33%. This occupancy level, combined with an average nightly rate of A$315, results in a RevPAR (revenue per available room) of A$80 per day.

4+ bedroom properties demonstrate the strongest performance in Wangaratta, with annual revenue of A$55K. These properties balance operating costs and rental demand most effectively in the Wangaratta market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Wangaratta area. Wangaratta: Lenient. No specific STR permits required beyond standard planning rules. Minimal enforcement, hosts operate freely under general tourism accommodation guidelines. Bright: Lenient. No dedicated STR registration system. Must comply with Alpine Shire planning scheme but enforcement is light. Many operate without issues. Beechworth: Lenient. Falls under Indigo Shire with no specific STR licensing. Planning permits needed for some properties but enforcement minimal, active STR market operates openly. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Wangaratta Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 9% year-over-year, while RevPAR has decreased 12%. This indicates balanced supply-demand dynamics. The significant gap between average revenue ($39,282) and high-performing properties ($72,503) suggests performance is highly differentiated, with top-tier listings capturing disproportionate returns while the broader market faces headwinds.

Launch around January, 2-3 months before peak winter season (April peaks). This pre-peak timing lets you build reviews when competition is -64% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-August) when gaining traction is harder.

The most common amenities in Wangaratta listings include: Air Conditioning (98%), Kitchen (94%), Tv (93%), Washing Machine (80%), Heating (80%). Amenities that boost revenue the most include Lake Access, Bbq, Washing Machine, with Lake Access properties earning approximately 34% more (A$71K/year vs A$53K/year).

Monthly estimated revenue per listing in Wangaratta over the last 12 months: May: A$2K, June: A$2K, July: A$2K, August: A$2K, September: A$2K, October: A$2K, November: A$2K, December: A$3K, January: A$3K, February: A$2K, March: A$3K, April: A$3K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Wangaratta is A$315, up 7% year-over-year. By property size: 1-bedroom properties average A$212/night, 2-bedroom properties average A$244/night, 3-bedroom properties average A$309/night, 4+ bedroom properties average A$540/night. Rates peak in January and are lowest in May.

Guests in Wangaratta book an average of 33 days in advance, down 17% from last year. By property size: 1-bedroom: 30 days, 2-bedroom: 30 days, 3-bedroom: 33 days, 4+ bedroom: 37 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Wangaratta Airbnb and VRBO market has seen the following changes: supply declined 9%, revenue per listing decreased 12%, occupancy fell 12%, average nightly rates increased 7%, and lead time decreased 17%. The combination of declining supply and occupancy suggests weakening demand relative to available inventory, while the significant revenue gap between top performers ($72,503) and average listings ($39,282) indicates competitive consolidation among quality properties.

In Wangaratta, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 48% higher occupancy than weekdays.