Ballarat
Unlock the data for all Markets
Overview
Annual Rev
A$39.4k
12 mo avg
↑4%
from prior 12 mo
Occupancy rate
🔒 4•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 A$2••
12 mo avg
••.•%
from prior 12 mo
Lead time
33 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
A$82
12 mo avg
↓8%
from prior 12 mo
Methodology note: Figures reflect Ballarat market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | 7 (2%) | +$53,716 (+116%) | $100,210 | $46,494 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (4.2 nights)
3 bedrooms (4.0 nights)
1 bedroom (3.4 nights)
2 bedrooms (3.3 nights)
Studio (3.1 nights)
Cleaning fee by bedroom
4+ bedrooms (A$108)
3 bedrooms (A$73)
2 bedrooms (A$52)
1 bedroom (A$41)
Studio (A$17)
Professional host share
Professionally managed (52%)
Independent hosts (48%)
As of May 2026, Ballarat, Daylesford, Bendigo have 462 active Airbnb and VRBO listings. This represents a 14% decrease from the previous year.
The average Airbnb or VRBO in Ballarat generates A$37K per year. High-performing properties earn A$72K/year, while low-performing properties earn A$15K/year. The wide revenue variance highlights that market success is heavily tied to specific asset positioning rather than broad market trends, as high-end earnings represent nearly double the average.
Airbnb and VRBO can be profitable in Ballarat. Average annual revenue is A$37K with 43% occupancy. High-performing properties earn up to A$72K/year. The substantial gap between average and top-tier performance suggests that current market conditions favor properties that capture specific high-value demand segments rather than generalized offerings.
The average occupancy rate for Airbnbs and VRBOs in Ballarat is 43%. This occupancy level, combined with an average nightly rate of A$231, results in a RevPAR (revenue per available room) of A$73 per day.
4+ bedroom properties demonstrate the strongest performance in Ballarat, with annual revenue of A$60K. These properties balance operating costs and rental demand most effectively in the Ballarat market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Ballarat area. Ballarat: Lenient. Planning permit required for non-hosted STR over 60 days/year. Light enforcement, many operate without permits. Daylesford: Lenient. Planning permit needed for unhosted STR. Minimal enforcement despite complaints, widespread unlicensed operation. Bendigo: Lenient. Planning permit required for commercial STR use. Limited enforcement resources, hosts commonly operate informally. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Ballarat Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 14% year-over-year, while RevPAR has increased 0%. This indicates balanced supply-demand dynamics. The contraction in supply without a corresponding rise in revenue suggests a stabilizing market where current inventory levels are meeting existing demand without creating inflationary pressure.
Launch around January, 2-3 months before peak winter season (April peaks). This pre-peak timing lets you build reviews when competition is -33% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-May) when gaining traction is harder.
The most common amenities in Ballarat listings include: Kitchen (97%), Tv (93%), Air Conditioning (91%), Washing Machine (83%), Heating (81%). Amenities that boost revenue the most include Washing Machine, Bbq, Pets Allowed, with Washing Machine properties earning approximately 24% more (A$48K/year vs A$39K/year).
Monthly estimated revenue per listing in Ballarat over the last 12 months: May: A$2K, June: A$2K, July: A$2K, August: A$2K, September: A$2K, October: A$3K, November: A$2K, December: A$2K, January: A$2K, February: A$2K, March: A$3K, April: A$3K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Ballarat is A$231, up 10% year-over-year. By property size: 1-bedroom properties average A$173/night, 2-bedroom properties average A$192/night, 3-bedroom properties average A$215/night, 4+ bedroom properties average A$357/night. Rates peak in December and are lowest in May.
Guests in Ballarat book an average of 32 days in advance, down 16% from last year. By property size: 1-bedroom: 27 days, 2-bedroom: 29 days, 3-bedroom: 36 days, 4+ bedroom: 35 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Ballarat Airbnb and VRBO market has seen the following changes: supply declined 14%, revenue per listing increased 0%, occupancy fell 4%, average nightly rates increased 10%, and lead time decreased 16%. These shifts point to a more reactive booking environment where higher rates are being tested against lower occupancy.
In Ballarat, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 39% higher occupancy than weekdays.